fair trade policy
environmental
policy

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Aranya is a fair trade
micro-enterprise working in the private sector from 1990 to develop
and promote the fine craft traditions of Bangladesh. As a fair
trade organisation Aranya is committed to a shared partnership with
craftspeople guaranteeing fair wages and inculcating a sense of
pride and confidence in our joint efforts.
Aranya is a member of IFAT as well
as other international and national craft development organisations
like the World Crafts Council and its national chapter National
Crafts Council of Bangladesh, Ecota Fairtrade Forum, Banglacraft,
Bangladesh Women's Chamber of Commerce and Karika Bangladesh
Handicraft Cooperative Federation Ltd.
Ruby Ghuznavi and her colleagues
have revived natural dyes in Bangladesh since 1982; going into
marketing only from 1990 as there was, and is, a worldwide debate
about the cost-effectiveness of natural dyes. Aranya was set up in
1990 to establish their commercial viability and we believe we have
done so successfully. Aranya's objectives have therefore been to
work directly with craftspeople on principles of fair trade and
promote the ecological and commercial benefits of natural
dyes.

blockprinting at Aranya
The producers/suppliers are traditional craftspeople across
Bangladesh - weavers, embroiderers and printers, men and
women - who either work out of their homes or
in
small karkhanas (factories) with 6-8 looms.
Aranya ensures fair labour charge and wages, which is not only
above the minimal
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Aranya Shop, Dhaka, Bangladesh
wage of the country but also
marginally above the rates followed by the major NGOs
(development/charity agencies). Aranya provides design, product
development and quality control training, interest free credit and
medical care support. It also links producer groups with local NGOs
offering healthcare and education programmes when
necessary.
The biggest challenge when working with craftspeople are the
issues of quality and timely delivery. Most suppliers face problems
of raw material shortages which delays production; in the case of
Kantha craftswomen the embroidery can only be done in their 'spare
time' of which they have very little, working at home from dawn,
well into the night. It is, therefore, not surprising that
deadlines and quality suffer from time to time.
Involvement with fair trade has crystallised our- us and our
producers'- understanding of the relevant issues. However, fair
trade will continue to be marginalised until we have made an impact
on the mainstream market; consumers in the UK and elsewhere can
play a crucial role in ensuring that is so by questioning and
caring whether the company follows the norms of social
responsibility and we firmly believe trade and not aid is the real
way forward.
Ruby Ghuznavi, Aranya.
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